APLA 2026 is a free, hybrid policy leadership assembly run by Ideation Hub Africa, bringing together citizens, researchers, policy professionals and government stakeholders from across the continent. The site had one job: get the right people to register, and get sponsors to reach out.
I built it in WordPress and Elementor as a single long-form page that carries a lot of content without feeling heavy. It covers the four pillars, the two-part programme, 25 policy sectors, who should attend and the sponsorship case. A countdown runs to the event date, and “Register for Free” buttons repeat down the page, all leading to a dedicated registration page.
The site also runs a waitlist form for the African Policy and Governance Institute launching in 2027, so the organisers start building that audience now.
